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The BT Visa UNTOLD UNTOLD card has a new design inspired by the festival theme and new benefits

July 03, 2024 Reading time 4:00 minutes

  • The theme of this year's UNTOLD and the BT card is Mother Nature.  
  • BT has been the official UNTOLD bank since the first edition of the festival.


The BT Visa UNTOLD virtual card, for UNTOLD fans using the BT Pay app, comes with a new animated design inspired by this year's festival theme, Mother Nature, as well as new benefits.

BT Visa UNTOLD is a virtual-only debit card in lei, with no issuance or administration costs. Launched last year, the card has a different design, inspired by the creative design of each UNTOLD festival.

The rewards and benefits that come with the BT Visa UNTOLD UNTOLD card in 2024: 

  • Full festival experience (5) for people who apply for the card between July 3 - July 21, which includes: a ticket to UNTOLD 2024 Cluj-Napoca, accommodation, backstage tour, etc.
  • 15% discount on the purchase of official UNTOLD products at the festival;
  • 12% discount on BlackCab services during the festival (August 7 - 12, 2024);
  • Discount of up to 6% through Booking.com, depending on the type of accommodation chosen, paid with the BT Visa UNTOLD card, based on an access link;
  • 20% discount on consultations in the private health network Regina Maria, from July 15 to October 15, 2024, when paying with the BT Visa UNTOLD card;
  • 15% discount at MyGeisha, when paying with the BT Visa UNTOLD UNTOLD card online and in stores;
  • 25% success fee (instead of 30% standard fee) for Air Refund in case of flight delay or cancellation.


For customers who already have the BT Visa UNTOLD card:
The card design is changing in the BT Pay app from July 3, gradually.

For people who want a BT Visa UNTOLD card :

"We are continuing the UNTOLD story including the BT card dedicated to festival fans. Every year, a new story and new benefits. From the very beginning, since its launch in August 2023, this card has shown that it has something magical: it has set a record for the bank, with 10,000 cards issued in less than two days."
Oana Ilaș, Deputy General Manager Retail Banking, Banca Transilvania

"We are delighted to carry forward the story of the BT Visa UNTOLD virtual card, launched last year with Banca Transilvania. The unique animated design, inspired by the festival theme, transforms the card into a collector's item for any UNTOLD fan, while offering a fast and comfortable payment experience, coupled with the security of Visa technologies. The new BT Visa UNTOLD card complements the portfolio of 5 million cards issued by BT under the Visa brand, bringing new benefits that offer consumers a highly personalized, intuitive and friction-free payment experience, allowing them to manage their finances in a way that suits their needs, both at the festival and beyond."
Elena Ungureanu, Country Manager Visa in Romania

"We are extremely excited to announce the launch of the new BT Visa UNTOLD virtual card, a project that reflects our commitment to providing fans with innovative experiences and exclusive benefits. Last year, together with our partners at Banca Transilvania and Visa, we pioneered Europe's first animated festival-related card, and the success of this project has encouraged us to continue. The BT Visa UNTOLD 2024 BT Visa UNTOLD card not only brings a spectacular design, but also a number of benefits for users. Fans can apply for the card from the BT Pay app and enjoy significant discounts and full festival experiences. The collaboration with Banca Transilvania and Visa underlines our desire to continuously innovate and enhance the UNTOLD experience for all our fans."
Flavia Gherman, Head of Partnerships UNTOLD Universe


BT has been the official UNTOLD bank since the first edition
The cashless payment experience at UNTOLD, via the festival wristband, is provided by Banca Transilvania. In 2023, one out of three bank cards used at UNTOLD to charge the festival wristband - out of almost 90,000, from 108 countries - was one of BT's cards.

Press contact

comunicare@btrl.ro

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