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Vodafone Business, BT and Stup launch V-BOOST, a program dedicated to accelerating the digitalization of entrepreneurs

July 22, 2025 Reading Time 3:00 minutes

  • V-Boost is a series of recurring, free events dedicated to entrepreneurs who want to grow their business with technology.
  • The first event, Technology for Small Business - the first step in the entrepreneurial journey, takes place on July 22, 2025, in Bucharest, at Hive.
  • Digital education of entrepreneurs is one of the priorities of Vodafone Business and Banca Transilvania.
  • Stup is the largest entrepreneur interaction center in Romania, an initiative of Banca Transilvania.

Vodafone Business and Banca Transilvania, through Stup, launch V-BOOST, a program that includes a series of events dedicated to entrepreneurs, where they can benefit from applied know-how and access to digital solutions to transform everyday challenges into real growth opportunities.

The first V-BOOST event will take place on July 22, 2025, in Bucharest, at Stup, headquarters of Banca Transilvania (Calea Șerban Vodă 206 - 218) and will be themed Technology for Small Business - the first step in the entrepreneurial journey.

Supported by Vodafone experts and specialists from the Hive team, V-BOOST events will offer:

  • concrete solutions and applied examples;
  • Relevant topics inspired by real business challenges, such as streamlining operations with digital tools, useful automation, accessing European funds for digitization, cybersecurity for early-stage businesses and integrating artificial intelligence into business processes;
  • developing a digital presence, sales strategies adapted to today's realities, optimizing costs through technology and digital marketing solutions, even with reduced resources.

Through V-BOOST, we continue to provide entrepreneurs with access to concrete solutions and applied education. Digitization may seem difficult for many early stage entrepreneurs, but we aim to make it accessible and useful. At Hive, every entrepreneur is welcome. We offer access to business solutions, events, banking and microfinance, all with free advice, in a place dedicated to growth through collaboration and continuous learning.

Marian Ene
Managing Director BT Mic
Stup Coordinator

Entrepreneurs not only need good ideas, but also the right digital tools to turn them into reality. Digitalization is no longer an advantage, but a necessity to grow and stay competitive. This initiative, launched in collaboration with Banca Transilvania, is a natural continuation of the Deschis la Nou platform. Open to Technology, through which we are committed to supporting entrepreneurs in their journey towards digitalization.

Dinu Dragomir
Director Vodafone Business

Vodafone Business has supported over 100,000 businesses in their digitization process. Through the platform Open to New. Open to Technology, launched in 2023, the company offers access to over 3,000 digital solutions - from management and analytics apps to cybersecurity, automation and artificial intelligence. In addition, entrepreneurs can benefit from free advice from certified business development technology experts.

Stup is the largest interaction center for entrepreneurs in Romania, opened by Banca Transilvania in 2022, with a community of over 36,000 members. They find at Stup everything they need to start or grow a business: business solutions, consultancy, financing through BT Mic, courses, events, networking opportunities. Every day means one business born at Hive, and around 100 entrepreneurs interacting with Hive.

Press contact

comunicare@btrl.ro

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